New Campaign Material Access
This year Double-Take Software's own marketing material will be made available to partners as joint marketing collateral. The campaign already launched in major press, directly to customers through email broadcasts and direct mail has started well, producing rapid results and a positive response to the new messaging approach. Going forwards, you will be able to order this material for use, co-ordinating your efforts with ours – ensuring leads and opportunities are securely managed to remove channel conflict.
We will be providing joint branding opportunities for Silver, Gold and Platinum level partners. Bronze partners may procure Double-Take Software branded collateral and campaign items to use for their own marketing campaigns.
Assets available to partners
Variations of the Electronic Mailer and Direct Mailer have been designed to reflect each of the four message areas, click any of the following to view samples of the Electronic Mailer in the style of:
Examples of co-branded assets
Click any of the following to view samples of the CWL branded Electronic Mailer in the style of:
In addition, the 2007 partner programme will provide education programmes for businesss growth, sales tactics and marketing methods, and will improve visibility of partner performance, provide better planning and above all better training. We will introduce business planning and forecasting tools, structured training and presales support programmes and give you access to business improvement clinics.
To find out more, please download the full partner prospectus here.
